Trump-backed crypto venture World Liberty Financial launched a program on November 5, 2026, to buy back its WLFI governance token using revenue generated from reserves backing its USD1 stablecoin. The initiative aims to support token value and boost long-term governance weight after WLFI dropped 10% following the 2026 U.S. midterm elections and over 60% during 2026. The Trump family holds a 38% stake in the entity, which faces impending congressional oversight.
WLFI token buyback structure and goals
- ▪World Liberty Financial stated that the WLFI token buyback program is designed to encourage active governance participation and concentrate voting power among long-term token holders
- ▪Trump-backed cryptocurrency venture World Liberty Financial announced a buyback program for its WLFI governance token
- ▪World Liberty Financial committed to public reporting of its buyback activity as part of the WLFI buyback program's transparency mechanisms, launched on November 5, 2026
- ▪In September 2025, World Liberty Financial passed a governance proposal with 99.8% approval to redirect liquidity fees toward purchasing WLFI tokens on the open market, including a late 2025 buyback of 59 million tokens worth $10 million
- ▪World Liberty Financial intends to make token buybacks a scalable, ongoing part of its protocol strategy rather than a one-off event
- ▪The November 2026 WLFI token buyback program will be funded by an initial allocation that includes revenue generated from reserves backing World Liberty Financial's USD1 stablecoin
Political backlash and price declines
- ▪The TRUMP and MELANIA meme coins fell to record lows after the Democratic Party won seats in the November 2026 U.S. midterm elections
- ▪According to CoinMarketCap data reported by Reuters, the WLFI governance token fell approximately 10% following the November 2026 U.S. midterm elections and dropped over 60% in 2026
Trump family involvement and ownership
- ▪The Trump family derives revenue from the sale and usage of World Liberty Financial's WLFI governance tokens and USD1 stablecoin
- ▪Donald Trump, his three sons, and partners co-founded World Liberty Financial in 2024, with the Trump family maintaining a 38% ownership stake in the entity
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