Strategy's return to Bitcoin buying stories

Sep 1, 2026

Strategy CEO defends selling Bitcoin at $60K before buying back at $80K

Strategy CEO Phong Le defended the company's decision to sell 6,948 BTC at around $60,000 this summer before resuming purchases at $80,318 per coin, calling both moves 'the right trade' to strengthen the balance sheet. The company has since acquired 4,603 BTC worth $370 million after a 10-week pause, bringing total holdings to 845,050 BTC.

Sep 1, 20265 sources

Aug 31, 2026

Strategy buys 4,603 bitcoin for $369.7 million after two-month pause

Strategy (formerly MicroStrategy) acquired 4,603 BTC between August 24-30 at an average price of $80,318, marking its first purchase since late June after a 10-week hiatus.

Aug 31, 20267 sources

Top claims

▪Strategy responded to the preferred stock decline by launching a Digital Credit Capital Framework on June 29, 2026, which authorized up to $1 billion in STRC repurchases and a $1 billion MSTR share buyback.
▪The purchase of 4,603 Bitcoin raised Strategy's total holdings to 845,050 Bitcoin as of August 30, 2026, valued at approximately $65 billion.
▪Strategy CEO Phong Le described the company's model as a "two-way capital management strategy" rather than a one-way accumulation model, allowing the firm to buy and sell Bitcoin, equity, and preferred securities.

People involved

Phong Le

Subtopics

Bitcoin market analysis Bitcoin Bitcoin adoption Institutional crypto adoption Corporate treasury strategy

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