OpenAI announced a new $100/month Pro subscription tier on Thursday, April 9, 2026, positioned to directly compete with Anthropic's existing $100/month Claude offering. The new tier provides 5x more Codex usage than the $20/month Plus plan and sits between OpenAI's existing Plus and $200 Pro tiers, with higher promotional limits available through May 31, 2026. OpenAI claims Codex delivers more coding capacity per dollar than competing Claude Code, particularly during active coding sessions. The launch comes as Codex usage surges, with more than 3 million weekly users globally and 70% month-over-month growth as of April 2026, representing a 5x increase over the prior three months.
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